Channel Partnerships
Build and strengthen the relationships that turn routes to market into sustainable, long-term revenue.
Independent sales & marketing consultancy
Supporting manufacturers and vendors to develop channel partnerships and grow revenue across UK and international territories.
Experience. Relationships. A practical approach.
About Dynamic Channels
Dynamic Channels International is a sales and marketing consultancy working with vendors and manufacturers in the IT and electronics sectors, across B2B and B2C markets.
Led by Matt Dyson, the business draws on over 25 years of UK and international experience in sales strategy, channel development and building customer relationships from first approach, to long term retained revenue.
Meet Matt on LinkedInWhat we do
Build and strengthen the relationships that turn routes to market into sustainable, long-term revenue.
Support product launches and market entry across UK and international territories with a practical, outcome-led approach.
Identify new business opportunities and deepen existing customer relationships to protect and grow the top line.
Sectors
Vendors, resellers and distributors across hardware, software and peripherals — the core of Dynamic Channels' expertise.
Supporting manufacturers and vendors in building and managing distribution networks that deliver consistent, scalable reach.
Bridging the gap between vendor and retailer, from independent specialists to national chains and e-commerce channels.
Navigating procurement frameworks and building the trusted relationships that underpin long-term public sector contracts.
Helping technology providers engage with utilities organisations that demand reliability, compliance and proven track records.
Connecting technology solutions with manufacturing operations — with a particular focus on automotive manufacturers, where precision, supply chain complexity and global scale demand a specialist approach.
Supporting vendors in a sector where trust, security credentials and regulatory awareness are prerequisites for any conversation.
Working together
Working together at our organisation, Matt's professional behaviour could be best described by the following attributes: loyalty, persistence, cultural sensitivity and team player. Matt always did his utmost to present the advantages of the company, its products and the value-add our organisation could provide to customers.
Once Matt discovered a customer opportunity, he was very focused on building a strong relationship with the customers and he always had the tenacity to work on customer opportunities until he could complete them successfully.
Inside our organisation Matt was a very good team player. And externally Matt excelled in emerging into our customers' cultures, especially with our customers in the Middle East and Africa. Matt would always go the extra mile, even if it meant a 10+ hour flight with a budget airline.”
Working with Matt was like a breath of fresh air amongst the multitude of suppliers coming into our organisation. He takes time to listen and understand our requirements, then does his upmost to create propositions that create win-win solutions that add value to our business.
Matt demonstrated clear long term strategic thinking that built solid foundations to grow Seiko's business across our global market place and was quite frankly amongst the best sales / account managers we had the pleasure of doing business with.”
Matt is an experienced, mature international sales executive. He is skilled at opening and expanding markets and building long term customer relationships.
He is a team player and a positive contributor to any sales and marketing organization.”
A project was started within our company to implement a better visual standard to our current process. We explored ways to do this and were put in contact with Matt. After a brief overview of the project Matt was very keen to become involved and have equity in our improvement idea.
Matt has been in constant contact and on hand helping us along the way and very interested to hear the results of how the process was progressing. This has vastly helped us present our ideas to the business thanks to him.
Matt has a customer love approach and his integrity is very clear. With his professional presence and wide wisdom of his company products he was very valuable to us at a stage we needed it. Thank you Matt I'm sure we will stay in touch.”
What can I say — Matt is a gentleman. His professionalism, extensive knowledge, and care towards our customers has all been first class.
We have been working with Matt for the last number of years on different projects which have all been very successful. His regular communication and commitment throughout has made him a pleasure to work with.”
With his extensive knowledge of customers in diverse industries such as healthcare providers, retail distribution centers, and package goods (PG) manufacturers, he proved to be an invaluable asset to the company.
As I was the Global Product Director, Matt's experience dealing with both European customers and those in the Middle East and Africa has given him a unique understanding of their needs versus wants. His insights have been instrumental in assisting Product Management in delivering precisely what the customers require.
One of the qualities that sets Matt apart is his fearlessness in asking difficult questions. He consistently demonstrates a consummate professionalism, always striving to enhance the quality of our solutions and services. Moreover, even in the face of challenging situations, he remains composed and level-headed, much like the sentiment expressed in Kipling's famous poem "If." This ability to stay calm under pressure has inspired confidence in our team and fostered a positive work environment.”
Get in touch
Contact Matt Dyson to discuss your business objectives and how you could work together.
Tell Matt a little about what you have in mind.